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Glossary term

What is Data Model?

Definition

A data model defines the relationships, structures, and rules governing product information. It includes attributes, hierarchies, SKUs, variants, and metadata. Strong modelling ensures flexibility and long-term catalog scalability.

The model defines record types, fields, and relationships before individual values are populated. For example, an autonomous product data operation could take a new lighting category, apply the model for fixtures, variants, specifications, and supplier links, and validate incoming records against that structure.

Data Model in an autonomous operation

  1. Step 1:

    Input

    A new lighting category

  2. Step 2:

    Data Model

    Apply the model for fixtures, variants, specifications, and supplier links

  3. Step 3:

    Outcome

    Validate incoming records against that structure

The model defines record types, fields, and relationships before individual values are populated.